Education and Outreach Colloquium, Ryan Britton

Affiliation: EarthSky Communications, Inc.
Event Date: Wednesday, January 14, 2009

Location: Bldg 33, Room H114
Time: 12:00 PM

Using new media to engage the public in science
EarthSky is a digital media company whose mission is to be a clear voice for science. Drawing on his experience as a managing partner for EarthSky, Ryan will discuss:

1) Public opinion regarding science
2) How to best reach the public with science knowledge
3) How to engage the public with science knowledge
4) Emerging communication trends

EarthSky podcasts, broadcasts and online products reach over 14 million people each day. EarthSky distributes to more than 1900+ broadcast outlets every day, including 80% of public radio stations in nearly every metro market. In addition, EarthSky places both long and short podcasts at www.earthsky.org and across a range of podcast directories and aggregators such as iTunes. Independent evaluations show EarthSky podcasts create positive action among listeners. EarthSky has brought the words and insights of thousands of scientists to millions around the world since 1991 thanks to NASA, NOAA, EPA, NSF, private foundations and Public Corporations.

About our Speaker
Ryan Britton is the managing partner of EarthSky Communications, Inc. Since joining the company in 1995, he has helped establish EarthSky as a leader in science communications around the world. In 2003, Britton’s leadership helped EarthSky earn a Public Service Award from the U.S. National Science Board “for its achievement in broadcasting explanations of research and everyday science to a worldwide audience.” EarthSky believes that science has a vital role to play in the 21st century, and Britton’s job is to help spearhead EarthSky’s reach via digital media.

Off Site Access
This talk will be Webcast at:
http://mediaman.gsfc.nasa.gov/asx/Public/Live/Building33Live.asx
NOTE: You will need to have Microsoft MediaPlayer installed to view this Webcast.

Alternatively, folks may tune in via telephone for audio only by dialing 1-877-951-7741; passcode = 7873205.

File(s) associated with this entry:

Using new media to engage the public in science
(ppt file, 7.17 MB)

PowerPoint Presentation

Posted or updated: Wednesday, January 14, 2009

Editor: Paul Przyborski

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